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An online gift shopping App with a gift-sharing community that inspires your gift-giving ideas

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UBT BRANDING

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United Bus Technology 

United Bus Technology Inc. (UBT) operates as an IT solution provider. The Company provides IT solutions for bus operators. UBT offers hardware and software solutions for the motorcoach industry, such as online ticketing and marketing, prepaid program, payment, and customer service solutions. UBT serves customers in the State of Virginia.

UBT’s visual identity reflects professional service, its rigorous attitude, and the diversity of its products. Blue represents science and technology; dark gray represents rigorous; UBT is committed to using advanced computer technology to bring the best service to customers!

My Role

Advertising Design
Marketing Design
Branding & Graphic

Tools

Photoshop
Illustrator
InDesign

Collaborators

Chris Riddell

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Design Process

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TARGET AUDIENCE

Who are the users?
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COMPETITIVE ANALYSIS

Define problems of existing solutions

The following three companies are competitive back-end management platforms. However, their functions are relatively simple, which can only provide onboard WiFi or onboard WiFi + safety video. There are no more choices.

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INTERVIEW & QUESTIONNAIRE

Interview & Observation
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Thanks for scrolling

Copyright only belongs to Ting Zhao & UBT.

© 2022 by Ting Zhao. All rights reserved.

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